Case Study: EasyPesy Shop (E-commerce, Shopify Store)

EasyPesy Shop is an e-commerce store that sells a variety of general products. The company is based in the United States and has a small team.

EasyPesy Shop is an e-commerce store that sells a variety of general products. The company is based in the United States and has a small team.

The owner of EasyPesy Shop had previously tried to generate sales through Facebook ads, but was unsuccessful. Despite spending $700 on advertising, he was only able to make 5 sales.

In an effort to improve the performance of his advertising efforts, the owner reached out to a marketing consultant for assistance. The consultant agreed to help, and the two began working on a new strategy for the Facebook ads.

The first step in the process was to conduct initial sandbox testing to determine which products were most likely to be successful. From there, the team developed creative ad campaigns that targeted specific interests.

The results of these efforts were impressive. In just $40, EasyPesy Shop was able to generate 6 sales. This represents a significant improvement over the previous campaign, which had only generated 5 sales at a cost of $700.

Overall, this case study demonstrates the importance of proper strategy and targeting in advertising. By focusing on the right products and targeting the right audience, EasyPesy Shop was able to significantly improve the performance of its Facebook ads and generate more sales at a lower cost.